Expo Venice – Oltrex has initiated another important partnership with the prestigious international trade name Swatch, for the entire year of 2009. It has prepared, for the month of June 2009, an important event in Saint Mark’s Square.

In order to create the right event to celebrate Swatch, the art and the new collection “Swatch Artist Collection 2009”, a contemporary art event with an exhibition of Billy the Artist has been organized, enriched by music and video projections on the building of the square.

In front of the branded stage, 3.000 people participated to the spectacle.

  • Client: Swatch Ltd
  • Responsible for: Organization and management of the event
  • Department:
  • Project year: 2009
  • Website: http://www.swatch.com